Rush is an app for tourists looking for extreme adventures.
We worked with the client on a 5-Day UX Sprint, taking his concept from an idea through to a fully working graphic mobile prototype in just five days.
Instead of performing user testing on day 3, we delivered a tappable prototype on the morning of day 5 and presented to a focus group that afternoon. The app we designed and built into a prototype was just one component of the focus group, of which the outcome was to determine whether Rush and its value proposition resonated with the attendees and could be a viable business.
on.The challenge was to create a vision of the app and value proposition to which it could be presented to a small cohort and the business concept validated.
